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| Quick Facts | ||
| Customer: | Sony Deutschland GmbH / Germany | |
| Industry: | Consumer Electronics | |
| Business model: | B2B | |
| Product: | SITEFORUM Enterprise Suite | |
| Implementation partner: | MMS Merchandising & Sales GmbH & Co. KG | |
Using the SITEFORUM Enterprise Suite to implement an internet accessible portal solution, The MMS Team manages, monitors, and measures all the Sony retail support processes in a single, easy-to-use, business portal. The functions implemented and managed through this portal solution include merchandising, Team training, special promotions, and more for all the 1.200 Sony Stores across Germany.
Marc Zausig, Senior Manager Marketing of Sony Germany says: "This new, SITEFORUM Enterprise Suite - based system solution is ground-breaking for our industry, enabling us to work more efficiently, effectively, AND, allows us to provide more value, directly to our own reseller network."
"We are happy to have Sony acquired as a new client, the market leader in consumer electronics, and that our approach has lead to a situation where a multitude of jobs, previously given to many different agencies before, are now consolidated into a single solution and managed by SITEFORUM" says Danilo Georg, CEO of MMS, a member of service innovation group.
Based on a comprehensive user and role model implemented with a SITEFORUM portal, the entire Sony Germany Organigram®, internally and externally, is presented and managed in the application. Each Sony staff member can log-in, gain secure access to his/her regions, and specific functionalities. Example: A Sony field service member can, with just a few mouse clicks, check the current status of any actions fulfilled by MMS in Sony retail support, as well as, for the past, and for the next few days in the future.
This all-in-one system enables MMS staff to communicate, across Germany, on a daily basis, information about orders, actions, promotions, and specific results generated. The success of the organization is immediately available for review by our client, Sony. In addition, Sony staff members can implement actions, using the applications implemented in the SITEFORUM portal solution, have immediate access to regionally available, MMS resources. Multiple language capability enables the solution to be easily transferable to Sony Japan or Sony UK. This new, advance in retail support, now implemented in Germany, is being carefully reviewed by other divisions.
Similar systems are currently in place for other, well-known, brand name vendors who are clients of service innovation group. SITEFORUM has moved into the position as a successful solution supplier in the segment of business process optimization for the retail and service industry. SITEFORUM Europe GmbH in Germany is developer of the SITEFORUM Software Platform and the development arm of the worldwide SITEFORUM Group.
SITEFORUM Software uses the Web for business process optimization, implementing and managing information, communication, interaction, marketing, sales, support and integration with existing IT systems. SITEFORUM has worldwide presence with subsidiaries in Kuala Lumpur, Malaysia and Austin, Texas / USA. SITEFORUM customers include small and medium-sized companies as well as multi-nationals, including some GLOBAL 500s.
