The application integrates seamlessly into the ‘SITEFORUM Community Platform’, allowing enterprises, publishers and event organisers to develop and launch Virtual Events easily and within hours drive a high level of interaction with an online audience, at a fraction of the expense and logistical drain associated with a live event.
Dirk Schlenzig, SITEFORUM CEO comments, "Site owners with online communities can use virtual events as a means of enlivening both their online presence and customer network. Event organisers on the other hand have an unrivalled opportunity to bring their visitors into a community, increasing online interaction and intercommunication. Events are easy to handle, inexpensive and can be held several times a year or even month."
"Much has been said of the supposed rise of Virtual Events; firstly following the travel restrictions placed on companies following 9/11 and subsequently as a result of the reduction in travel budgets that occurred following the global downturn. There will always be a place for live events but today, as social networks continue to grow and the online environment gets ever more sophisticated, there is a real role for online events to play. The list of benefits for is a long one; from providing opportunities to repeatedly engage with customers, to significantly increasing market reach, accessing a rich vein of prospects, leads and customers, and the opportunity to build online revenue channels and business models."
The Virtual Events module consists of virtual rooms such as a lobby, exhibitor halls, auditoriums and booths. Visitors meet in a virtual lobby, communicating in real-time, while the exhibitor halls give an overview of exhibiting companies. Auditoriums provide an environment for the delivery of webcasts, keynotes and further presentations, while fully branded exhibitor booths can be hosted on the event platform and dragged and dropped onto the exhibitor’s website.
The first Events organisers on the SITEFORUM platform were
HR.com, the largest online community for human resources professionals, who now run hundreds of online events each year. Other clients have followed suit including Green Expo (
www.greenexpo365.com), which is a permanent virtual event and tradeshow, and TETRA World Congress Online (
virtual.tetraworldcongress.com), which is a virtual event running alongside a conference run by IIR Telecoms.
Further information, screenshots and a demo version of the Virtual Events Module live on SITEFORUM.com at www.siteforum.com/virtual_events.
German (ger | de)